Join MarketMakers at TFM&A London 2015
MarketMakers are pleased to be attending this year’s TFM&A event at the Olympia National in Hammersmith, London on the 25th & 26th of February. The event is
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30 Questions for Qualifying a Lead
How to qualify a lead varies depending on the stage and level of interaction the lead is at. For example, if you are cold calling
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B2B Customer Retention
We all put a lot of effort into building leads and converting them into sales, but how much time do we spend looking at the
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B2B Customer Retention Infographic Download
It will cost businesses 5-20 times more to win a new customer than to keeping an existing one. 35% of Companies measure customer satisfaction regularly. It’s the most common KPI in business after
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MarketMakers in 2014
2014 was a pivotal year for MarketMakers because it was officially 10 years since it all began with Paul Thomas and Henry Braithwaite. Fast forward
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The Marketing Landscape in 2015
Marketing is possibly one of the most diverse jobs to be in right now. At the most fundamental level, it breaks down into online and
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Do you need more staff? Phone a friend
Referrals are a cheap way of finding new talent. Just don’t forget to do due diligence. Staff at Daisy, the telecoms company, have saved the
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How to still win business leads in December
December can be a painful time for B2B marketers because everybody’s focus shifts to the festive season. Business attention suddenly becomes internalised to ensure everything
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How do I confirm what a qualified lead is?
What is a lead? We can all be given an identification of a person to get in contact with or an entity that has an
Read MoreFrom a Law Degree to Telemarketing Career
Chris Carke graduated University with a Law Degree but found himself joining a telemarketing firm rather than a legal firm. Despite this being a massive
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