Another successful exhibition for MarketMakers at the Sales Innovation Expo, London
It’s been a busy month for the MarketMakers team. Having already exhibited at Marketing Week Live at the end of April, we have been back in event mode this week; this time at the Sales Innovation Expo at the Excel London.
Previously known as Sales Director Live, the event is the largest and most crucial event for experienced sales leaders and was created with the intention of bringing to light the latest tactics, assets and techniques in the trade. The show’s purpose is to improve the performance of your sales teams and most importantly, boost sales revenue!
The event is an interactive exhibition designed to educate both established and aspiring businesses. At the event they endeavour to cultivate business’s understanding of a great variety of things such as:
- What separates the top performing 3% from the rest and the strategies they exercise,
- how to get more from your marketing department,
- how to successfully convert leads,
- how to exploit the latest industry-specific market intelligence and research
The hosts themselves quite rightly state on their website that “No other form of marketing can get you in a room with so many potential customers actively looking for suppliers, information and guidance. Can you afford to miss out?” – Here at MarketMakers our short answer to this was no and it would seem that we were not alone. Running alongside The Business Show, the exhibition welcomed over 20,000 visitors across two days and attracted no less than 60 of the industry’s most recognised companies exhibiting in the five seminar theatres.
Fellow delegates included our sister firm (Lead Forensics), Duedil, Impact Business Partners and Q Stream. Additionally, all who attended had access to masterclasses hosted by businesses offering innovative products and services to improve performance.
All in all, we had a fantastic time meeting everyone who visited our stand and urge other businesses looking for inspiration to make an appearance next year. We feel it was a great experience and are already looking forward to next year!
– Written by Giacomo Guariglia